Why next generation?
Percayso Inform’s award winning insurance intelligence goes beyond traditional data enrichment by providing unique solutions at all stages of the insurance lifecycle. We deliver unrivalled uplift for both insurers and brokers, creating a powerful competitive advantage.
Our modular solution is comprised of three integrated propositions, starting with the Percayso Enrich data hub. Our comprehensive partner network is growing rapidly with public, private and consented data, including powerful private credit bureau data.
Enrich places an intelligent caching layer in front of each data partner and all can be accessed via one simple API call and at aggregator volumes.
Enrich can be used on its own to deliver raw data for local processing or it can feed your private Percayso Inform platform to summarise and interpret the enrichment data. Inform can merge private bureau data from multiple sources, extracting up to twice the power of a single source and unleashing game-changing insights.
Our Deploy module puts the power in your hands to make changes to your capstone strategies, realise a single customer view and integrate seamlessly with your existing infrastructure.
Our propositions represent a substantial step forward for insurance businesses looking to improve service and retention levels, reduce claims and increase portfolio size and profitability. Are you ready?
Distribution
It is more important than ever for insurance providers to make intelligent decisions, no matter what stage of the insurance life cycle they are operating in or where they fit in the ecosystem.
Our propositions provide next generation insurance intelligence to meet our client's needs.
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Quote
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Point of Sale
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Inception
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Mid Term Adjustment
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Claim
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Cancel
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Renewal
A challenging environment for...
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Customers
For many customers insurance shopping is a grudge purchase focused primarily on price.
The process can be complex and confusing and there is often a low level of trust that their individual needs will be understood and that they will be fairly priced for their required level of cover. Many customers feel they are paying higher premiums to subsidise those who are either less careful or less honest with the information they supply.
A low first year price followed by an increase at renewal that is often considered as disproportionate erodes customer trust.
Customers want to feel that an insurance provider understands their needs and prices them fairly, whilst handling claims consistently and equitably.
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Distributors
UK insurance distribution is dauntingly complex and often presents as an opaque and costly layer between the consumer and the insurer. Brokers often flex commissions and this can erode the ability of an insurer to pass lower prices through to a customer when using new intelligence to better quantify risk.
Price Comparison Websites have dis-intermediated insurance providers, increasing acquisition costs and encouraging churn. As their influence increases their fees also rise and this is not always apparent to the customer.
As retention rates decline, and regulatory scrutiny increases there is a real need to harness new data and intelligence to counter these trends.
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Insurers
Direct insurers are spending increasing amounts on advertising to compete with powerful comparison site brands and budgets and yet offer only one price at the end of a long quotation process. They are also oblivious to when their renewal offer pushes a customer to seek new quotes and yet could be alerted to allow a secondary renewal offer to be made.
Non-direct insurers compete with other panel providers to win and renew policies whilst the broker remains agnostic to which insurers are selected, using their own criteria and intelligence to have the last influence on quoted premiums.
MGA’s seeking to innovate and differentiate themselves face high entry costs and delays, to simply achieve parity.
About Percayso Inform
It has been nearly 10 years since the first wave of credit bureau led data enrichment swept across the insurance industry and much has changed in that time. Most insurers have reaped the benefits of a keener understanding of their prospective policyholders to influence their pricing. As a result they have seen a decrease in claims, a reduction in fraud and an increase in better quality business through the door.
So far so good, but in the highly competitive and price sensitive market of insurance, any advantage gained is soon noticed, copied and then eroded as the playing field is levelled. Most insurers are actively using enrichment techniques to enhance their pricing with the result that none can now sustain a clear advantage.
The status quo is about to change.
Percayso Inform is set to disrupt the data enrichment sector once again with what we call ‘next generation insurance intelligence’.
Our mission is to deliver this to enlightened insurers and brokers to create a significant pricing advantage. This will increase customer loyalty, reduce claims, booking better business – more often and with significantly improved loss ratios.
Each member of the Percayso Inform management team has been hand-picked based on their deep data, analytics and technical expertise alongside an unrivalled knowledge of the insurance data enrichment market.
Simon James
Founder and ChairmanRenowned in the insurance industry since founding and successfully exiting data enrichment company Insurance Initiatives in 2016, Simon is now realising his vision for a disruptive and innovative new entrant into the data enrichment market. With his many contacts within the insurance industry, Simon is uniquely positioned to drive the business forward.
Richard Tomlinson
Managing DirectorAfter building and running a variety of commercial teams at Experian Ltd, Richard ran the global commercial team at communications specialist, Esendex. After which he joined TransUnion as a Sales Director before founding his own successful consultancy business prior to joining PIL in 2017.
Richard has overall responsibility for all aspects of PIL’s strategy and operations.
Steve Edmonds
Marketing DirectorA founder director of Percayso Inform in 2015, Steve has more than three decades of experience at blue-chip companies as well as running his own successful ventures. Steve specialises in creatively articulating the company’s strategic message to disparate audiences.
Alex Bailey
Financial DirectorA highly experienced strategic finance professional with a background in data and software businesses, Alex recently specialised in mergers, acquisitions and strategic finance initiatives. Having previously worked with Simon at data enrichment company Insurance Initiatives, Alex is well versed in the sector and joins PIL from global risk business, LexisNexis.
David Kelly
Commercial DirectorDavid works with the Percayso Inform board and wider team to develop new products and services enabling the business to maximise existing opportunities and enter new sectors of the UK insurance market.
Neil Smyth
Head of AnalyticsWith a keen analytical mind and a breadth of experience spanning marketing, credit bureau and financial data analysis, Neil is an expert in extracting the true value of consumer data. Having headed up the analytics team at Insurance Initiatives, as well as First Direct, Jaywing and Morrisons, Neil is pushing the boundaries in machine learning and data science at PIL.
Kevin Delapena
Head of OperationsWith over 30 years of experience at a variety of blue chip companies including Jaywing, IIL and Experian, Kevin has a wealth of operational business experience. Kevin focuses on keeping the operational side of the business running and ensuring that PIL is compliant with all relevant legislation and regulation.
Ian Lilley
Head of PartnershipsA vastly experienced key account manager with expertise gained in a variety of sectors and specialising in bringing new products and services to market. Ian challenges the industry norms with a fresh, innovative mindset.
Alex Johnston
Solutions ArchitectAlex leads a team specialising in developing and building infrastructure for API driven micro-services and the technology to power them. He brings invaluable talent and industry experience to the business, having previously worked as a PHP Developer and MySQL Database Administrator at LexisNexis.
Chris Traill
Head of Client SuccessChris has many years’ experience in client relationship management and heads up Percayso’s client-facing team. Over the years Chris has successfully delivered countless data enrichment and customer insight solutions to clients across a variety of market sectors. Chris helps to ensure we grow sustainably and that we provide a best-in-class service to our clients.
Andy McCulloch
Head of Technical OperationsA veteran insurance technologist, Andy has a wealth of industry and technical knowledge. He has considerable experience heading up distributed IT operations, building and migrating systems, evolving and improving working practices, and maintaining the reliability of services for both internal and external clients. Andy is spearheading the business imperative to deliver technical operational excellence.
Our partners
We are proud to introduce our partners who are helping us todeliver next generation insurance intelligence.
We are continually adding new partners to our platform, many of which are currently going through the onboarding process and will soon go live.If you would like to get onboard then please contact us here
Latest news
Browse our news section to stay up to date with the latest insights from Percayso Inform and reports from the insurance industry generally.
MOTORS partners with Percayso to share market insights data with dealers
Providing MOTORS’ dealer partners with the real-time data they need to make informed decisions.
October 2024 Newsletter
It seems hard to believe that the clocks will soon be going back and we’ll be counting the shopping days until Christmas Day. Keep up to date with all the latest news and views.
Hughes Insurance leads the way with data driven innovation.
Hughes Insurance will be the first in Northern Ireland to implement Percayso Inform’s machine learning model.
Driving the use of responsible AI in Insurance
We are building AI-powered intelligence and analytics that our clients can trust to help inform their decisions to achieve the best possible outcomes.
PERCAYSO INNOVATION ATTRACTS FIRST AGGREGATOR
The partnership allows Seopa to utilise our award-winning vehicle valuation data – giving real-time data for use at point of quote for car and van products both personal and commercial.
AA Underwriting Ltd enhances data enrichment capabilities through extended relationship with Percayso Inform
Leading motor insurer extends relationship with Percayso to access granular vehicle-by-vehicle data to better inform and enhance pricing strategy and underwriting decisions.
Percayso announces new integration with Next Venture Technologies
Partnership will enable Next Venture Technologies to provide its clients with access to Percayso’s vast array of data feeds including credit bureau and CUE.
What’s new with Percayso – July 2024 Newsletter
Read about the whirlwind of activity here at Percayso over the past three months, including BIBA in Manchester back in May.
Got You Covered partners with Percayso Inform to enhance data enrichment capabilities
Partnership will allow Got You Covered to access data predicting consumer behaviour, enabling the business to identify those policyholders more likely to cancel mid-term and better determine terms offered or decline the risk.
Quote Detective and Percayso Inform – a new path
Percayso's partnership with Quote Detective will deliver more comprehensive insights, better risk assessment, and ultimately, an enhanced service delivery for QD’s clients.
Want to join the
Percayso Inform team?
We’re always looking for talented people to join us. If you want to be part of something special, have a look at our current vacancies and get in touch.
- Software Engineers
- Account Director
- Client Support Executive
Contact us
If you require further information, click on ‘let’s talk’ and one of our team will respond to
your query as soon as possible.
